The Consumer Electronics Show may not start until Thursday (Wednesday for us press folks), but LG has decided to get a head start on product announcements. In a move clearly designed to complement its Netflix-streaming BD300 Blu-ray player, LG announced today a new line of LCD and plasma TVs with broadband connections and embedded software that will allow them to display streaming Netflix content directly. Currently, there are 12,000 titles to choose from, 300 in high definition—clearly an underwhelming number, but one that is certainly going to increase as quickly as Netflix can encode them.

There is no question that streaming video is making huge inroads into the home-theater environment, but will it deliver the quality that will satisfy discerning enthusiasts? I look forward to answering that question in the months ahead.