EMI, iTunes Go DRM-Free
The news that EMI will sell no-DRM downloads through iTunes couldn't have come at a better time. Music downloads are growing but not fast enough to offset sinking CD sales. Electronic libertarians assert that digital rights management is a big part of the problem, because it balkanizes the music-player world, preventing iTunes purchases from playing on non-iPods. Steve Jobs flew to London especially to join EMI in announcing that the big label's entire catalogue will become available in AAC, the iPod's favored file format, without DRM, and at 256 kilobits per second, which should provide higher quality than either MP3 at the same data rate or standard iTunes downloads at 128kbps. You'll have to pay a premium price of $1.29 per track. And if your music player doesn't do AAC, you're out of luck. However, EMI will cover those bases by selling through other download services in MP3 and WMA. For law-abiding music lovers, this is great news. Note, however, that this move is more a breakthrough in marketing than in law. EMI and Apple aren't saying you can copy anything anywhere. But it would be fair to interpret this as tacit recognition of reality--the beginning of the end of the criminalizing of fair use. It has been at least several months in the making, following the anti-DRM manifesto of Jobs and small-scale experimentation by EMI. No word on when the Beatles catalogue will become legally downloadable. Yet.
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