DVD Jon Hacks iTunes Ecosystem
Jon Johansen strikes again. As a teen, the now 22-year-old Norwegian became notorious for hacking the CSS digital rights management associated with the DVD format. His latest project is to open up tightly guarded ecosystem of Apple's iPod and iTunes Store by hacking Apple's FairPlay DRM. To that end he's cofounded DoubleTwist Ventures with partner Monique Farantzos. They plan to license their technology to manufacturers and download services, as Farantzos explained to news.com, with two aims: "One is to enable other online stores to wrap their content with FairPlay so that it works on the iPod.... We also plan to allow competing devices play iTunes content." No doubt Apple will litigate fiercely to protect its highly profitable closed system. But the music industry, long uncomfortable with Apple's rigid pricing, has been praying for something like this to happen. And several European governments have been quietly or not so quietly demanding it.
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