Panasonic's exclusivity deal with the Blu-ray 3D release of Avatar has a new variation. Now you can buy a Panasonic Blu-ray player or compact system and get the hot disc. Previously it was available only to purchasers of Panasonic Viera TVs.

The BD 3D Avatar remains unavailable in stores.

The offer runs from March 1, 2011 and February 29, 2012. If you've already made your purchase, you've probably already got the mail-in coupon.

Relevant models include DMP-BDT310, DMP-BDT210, DMP-BDT215, DMP-BDT110, and DMP-BDT115 Blu-ray players and SC-BTT770, SC-BTT370, SC-BTT270, SC-BTT268, SC-BTT273 home theater in a box systems.

See Panasonic.